Multi-specialty hospital · Full service
A 45-year-old multi-specialty hospital: from digitally invisible to #1 on Google in 60 days
| The patient math | Before | After |
|---|---|---|
| Local search rankings | Invisible | #1 in 60 days |
| Top-3 local keywords | 0 | 15, incl. "best physician" at #1 |
| Google Business Profile | Locked for 4 years | Recovered in 6 weeks, fully owned |
| Google reviews | 200 · 3.7★ · none answered | 274 in 60 days · every review answered |
| Calls from the Google profile | Untracked | 200+ per month, logged & recorded |
| Website | Demo content, placeholder counters | Live in 30 days · 41 pages ranking in month one |
| Search impressions | — | 5,800+ in the site's first 28 days |
| Online appointments | 0 | 33 last month — with ₹0 ad spend |
| Monthly content reach | Near zero | 3.1 lakh reel views in 30 days |
The challenge
What we walked into
Four decades of trust in a Tier-2 North Indian city — all of it offline. The new generation of patients, who search before they choose a hospital, simply never found it: the Google Business Profile had been locked by a previous agency for four years (multiple agencies tried to recover it and failed), so ~200 reviews sat unanswered while the rating drifted down to 3.7★. The "website" was demo content with placeholder counters still live. The Instagram page had ~1,500 followers, almost all fake. Calls landed on the front desk with no record of what was answered, missed, or converted.
A NABH-certified hospital with 9 specialty departments and flat OPD footfall — running entirely on legacy patients.
The system
What we installed
First, ownership: a six-week escalation with Google support recovered full control of the Business Profile — after four years and several failed agencies. Then a custom-coded, mobile-first website in 30 days: a page for every doctor and specialty, a 35-article health library, online booking, WhatsApp chat and click-to-call.
Then systems that run without anyone watching. A WhatsApp review engine: every discharged patient gets a next-day message with a one-tap path to review on Google — 3–4 genuine, policy-compliant reviews a day. A content engine: 15 doctor-led videos and 5–6 creatives a month, shot and edited by our team; the fake followers were removed and an honest audience rebuilt. Call tracking on a dedicated virtual number so every marketing lead is logged, recorded and followed up.
Every result below is organic — ₹0 was spent on ads. Paid campaigns come next, landing on infrastructure that tracks every rupee to a recorded call.
“Wow… thanks for so much effort. It was pending since 4 years.”
In the client's own words
Want numbers like these? Start where this one started.
A free audit, a written diagnosis, and a plan with the math attached.